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Privacy policy

Last updated: 10 November 2026

Snakes Loose ("the game") is a puzzle game for Android made by Sime Forge, the game studio of Eliel Martins, based in Brazil ("we", "us"). This policy explains what information the game uses, why, and the choices you have. You can play without giving us your name, email address or phone number.

What stays on your device

Your campaign progress (levels completed, best results), your hearts and your settings (sound, music, vibration) are saved only on your device. If you uninstall the game, they are deleted.

The online tournament

When you open the weekly tournament, the game connects to our server and uses:

  • An anonymous account: a random identifier created automatically, so that your results can be told apart from other players' results. It is not linked to your name.
  • Your nickname: an automatic name (for example "Swift Viper 4821") that you can change. It is shown to other players in the rankings. Do not use your real name if you do not want it to be public.
  • Your results: for each round, the date, your time, your errors and the list of moves you made. We replay the moves to check that the result is genuine, and use the results to build the daily and weekly rankings that other players see (nickname, place, time and points).

Signing in with Google

Only players who sign in with Google are placed in the tournament rankings (when this option is available in your version of the game). Signing in is optional. If you do, Google tells us your Google account identifier, your email address and the name on your Google account. We use them to recognise you on any phone, to keep your results together, and to contact you about the tournament if needed. Your email address is never shown to other players.

What is collected automatically

The game uses Google services. With your permission where the law requires it (see "Your choices"), they collect:

  • Usage events (Firebase Analytics): for example that a level was started or completed, how many errors were made, how long it took, and whether a reward video was watched. We use these to find levels that are too hard or too easy and to improve the game. Events are linked to a random installation identifier.
  • Crash reports (Firebase Crashlytics): when the game stops working, a report with technical details (device model, Android version, the error) is sent so that we can fix it.
  • Game settings (Firebase Remote Config): the game downloads a few values (for example how many hearts you can hold) so that we can adjust the game without a new release.
  • Advertising (Google AdMob): the game shows optional videos that you can watch for a reward. To show and measure ads, Google may use your device's advertising ID, an approximate location derived from your IP address, and how you interact with ads.

Who processes the data

  • Google LLC (Firebase, AdMob, Google Sign-In), under its own policies: policies.google.com/privacy and how Google uses information from apps.
  • Supabase Inc., which hosts our tournament server and its database in the United States.

These companies may process data outside your country, including in the United States, with the safeguards required by law (such as standard contractual clauses). We do not sell your personal information.

Why we use it (legal bases)

  • To run the tournament you choose to play, and to keep your account: performance of our agreement with you.
  • To keep the rankings fair, find bugs and crashes, and improve the game: our legitimate interests.
  • Personalised ads and ad measurement where the law requires it: your consent.

Your choices

  • Consent (United Kingdom and European Economic Area): the first time you open the game you are asked whether you agree to the use of data for ads and measurement. You can change your choice later in the game's privacy options, or by clearing the game's data.
  • Advertising ID: in your Android settings (Settings > Google > Ads) you can reset or delete your advertising ID and opt out of personalised ads.
  • Delete your account: see Delete your account.
  • Your rights: depending on where you live (for example under the UK GDPR or Brazil's LGPD), you may ask to see, correct, export or delete data about you, or object to its use. Write to simeforge.games@gmail.com. You can also complain to your data protection authority (in the UK, the ICO).

How long data is kept

  • Tournament account, nickname and results: while your account exists. When you delete it, they are deleted within 30 days.
  • Analytics and crash data: kept by Google for the periods set in Firebase (up to 14 months for analytics events).
  • Data on your device: until you uninstall the game.

Children

The game is not directed at children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has given us information, contact us and we will delete it.

Changes to this policy

If the game starts using more information, we will update this policy before the change is released and change the date at the top.

Contact

Questions about privacy: simeforge.games@gmail.com

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